The Perfect Storm

The Media Industry is at a Crossroads

 

Traditional media economics are crumbling.

On-demand streaming faces profitability and

quality hurdles.

Media streaming is > 65% of internet traffic globally and ~85% of US internet traffic.

New content distribution solutions are needed.

Broadband services to support internet streaming are simply not available in many markets. 

DTH subscriptions are declining in countries with increasingly capable broadband terrestrial infrastructure.

In India, pay-TV DTH subscribers have dropped 5% from 65m to 62m in 2023/24. OTT streamers have increased their subscriber bases as terrestrial internet infrastructure is rolled out.

Global pay-TV revenue is forecast to fall to $125bn in 2028 from $151bn in 2022 with satellite TV down by $12bn.

Pay-TV revenue will decline in 71 of 138 countries. Global OTT revenue will increase from $316bn in 2024 to $429bn in 2029. 

DTH subscriptions are holding in countries with poor terrestrial infrastructure but are under threat from OTT in the future.

In Asia, there are numerous constraints to OTT, especially unreliable terrestrial  broadband connections and poor payment systems.

Satellite distribution over large geographic areas is the staple solution, particularly for low ARPU subscribers.

OTT providers are focused on having unique and exclusive content.

DTH operators can add an internet protocol-based service to provide trending OTT content downloads using Apogee VoDoS.

The Destruction of Legacy Media

Outdated infrastructure stifles profitability and quality.

Audience Disconnect: Lack of direct relationships leads to high subscriber churn.
Revenue Limitations: Sequential viewing restricts growth potential.

New solutions are essential for content owners and distributors to survive in the evolving media landscape.

VoDoS Is Adding a Satellite IP Broadcast Layer to the Internet

Video on Demand Over Satellite (VoDoS) Offers Massive Coverage at Lowest Cost

Opex that is 80% less than current OTT content delivery.

Higher quality, no access network contention or congestion, and no data caps for customers.

Fiber speeds via WiFi 6/7 streaming edge cached content to any screen.

Connects content owners directly with their audience with an end-to-end service.

This Creats New Sources of Revenue for DTH Satellite Operators

Leveraging existing DTH GEO Ku-band satellite capacity to add a direct-to-consumer Broadcast Internet network service.

Adding new IP content distribution to existing DTH subscribers.

Providing neutral host Capacity as a Service on a wholesale B2B basis to existing internet streaming service providers and ISPs.

Creating new opportunities to white label VoDoS services for regional ISPs, media owners and distributors.

Edge cached storage is the force multiplier that will allow for “no data cap” services to subscribers. 

Market

Addressable Market Segments

Apogee’s VoDoS network provides an enhanced user experience and direct audience engagement for OTT content providers, ISPs, cellular and broadcast operators

ISPs

Cache OTT video at edge CDNs freeing up capacity in last- & mid-mile networks

Cellular Operators

Cache OTT video at cell sites freeing up capacity in mid-mile networks

Broadcasters

Broadcast trending OTT video direct to consumers for storage in their homes

Content Providers

Revenue sharing from enhanced advertising, security, AVoD, SVoD, PVoD

Consumers

Store trending OTT titles in edge caches at homes for instant high-quality viewing

SENIOR LEADERSHIP TEAM

Vern Fotheringham - Chairman

Vern has been at the forefront of wireless and broadband digital network technology and service platform development for thirty years. He has pioneered mobile and broadband wireless technologies that now form the core of 4G wireless networks, mobile satellite broadcast networks, and IP voice and data networks.

John Humphrey - President & CEO

John has worked in satellite for 30+ years and is an international business development consultant.  He specializes in market validation, product development and commercialisation & sales of products.  He is an advisor to technology innovators in the satellite, telco, undersea cable and IT industries and is based in New Zealand.

Mark Thompson - Chief Technology Officer

Mark has a proven track record in new satellite systems design with 35+ years of experience.  He was the Satellite System Designer of the iPSTAR broadband system; the first HTS broadband satellite launched in 2005.  Mark consults to several satellite and launch vehicle manufacturers and is currently designing and launching BIU satellites.

Cliff Monlux - Chief Strategy Officer

Cliff has over 25 years experience starting, growing, investing, and selling market leading technology companies. His experience covers private, venture backed and public companies across a broad spectrum of software, Internet, media, and energy. He has helped launch such companies as: Docusign, eNom/Demand Media (DMD), Cartavi, and Interactive Insights.

Advisors & Support

Bob Foster - Connected Vehicle Advisor

Bob has been a pioneer and developer of communications systems for thirty years. His experience ranges from consumer devices and applications to large scale systems. He is leading the   development of Auton’s connected  car business and technology.  Prior SVP of Engineering at  Kymeta, developing satcom  modems and metamaterials  antenna solutions. As Founder  and CTO of WavTrace, he led the  commercialization of the millimetric frequency bands, acquired by Harris.

Ralf Jacobs - Streaming Technology Advisor

A career in converting traditional broadcasters to over the top streaming juggernauts garnered Ralf the nickname “Mr. OTT”. Former President at Verizon digital media services and established his business unit as  the 2nd largest CDN provider  worldwide.  The VDMS platform became the de-facto OTT video streaming standard. Earlier, he was the CEO & Co-Founder of upLynk (acquired by Verizon).  Before upLynk he was the VP of OTT Initiatives at Deluxe Digital Studios.

 

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John Schuster - Satellite & Optical Networks Advisor

John is a technology development executive with extensive experience in leadership and engineering roles. Currently, he is  Co-founder & COO of GeoParking Technologies, Inc., a startup accelerating the adoption of Robotaxi fleets of electric Autonomous Vehicles. Previously John was Senior Technical Program Manager on Amazon’s Kuiper LEO Project and the SVP  Engineering at LeoSat.  John was also CTO of Terabeam Corporation that became the leader in the wireless optical communications space.

Richard Munroe - Satellite Integration Advisor

Richard has over 25-years experience in optimizing satellite integration and testing from planning to execution for government and private enterprise programs while working for major aerospace firms.  These satellites included multiple phases of the GPS program, DARPA experimental spacecraft, in addition to early broadband systems spacecraft.  He has been instrumental in affecting change in the way production, integration, and test planning and execution readiness are evaluated.

USEI

Global teleport interconnection services

RKF Engineering

Regulatory support, spectrum coordination and system engineering

Auton, Inc.

Connected vehicle advisors & distribution, mobile terminal development

Contact Us

Office

897 Takatu Road, Tawharanui Peninsula, Warkworth, New Zealand 0986

Call or Email Us

Vern Fotheringham   +1 (425) 442-4065   vernf at apogee-networks dot com

John Humphrey          +64 21 555-933       johnh at apogee-networks dot com